I really do not enjoy not knowing things. I like learning. Generally it comes easy to me. With business there is quite a bit that I do not know. Because of that, I have tried to do as much research as possible. This includes educating myself on photography styles, what gear to use, who my ideal client is, what my business model will be, etc.
This research has also included trying to learn not only business, but bettering myself as a photographer as well. I have read many other photographers' blogs, professionals' blogs, business blogs. All the blogs. Well....maybe not all of the blogs, but you get the idea.
And most of the things I have read say, "Write. Write your own blog." I like writing but this task seems a little daunting most of the time. I have to come up with ideas of what to write and then not go blank while trying to write about the topic I agonized over coming up with. Which happens almost every time.
But then I read something else. This idea intrigues me and seems to be a good way to not only help build my client base, but maybe help others build their client base as well. And, it would help local business. Which is always a plus.
That idea was this. Finding other business that also relate to the ideal client you want to have and are marketing toward and either write a feature about them, try to connect with them and maybe write a guest blog post for each other, or maybe just reach out to them as a business, see if they need your services and in exchange they help you market or you both send clients each others' way, that sort of thing. Sooo, not really a new idea if you think about it. But the suggestion of networking is a great one and one I intend to figure out how to implement and to be better at.
What I am doing today is coming up with a list of local business that I think market to the same ideal client as myself and I am going to try to create a relationship with each one. The worst they can say is no. I may offer photography services in exchange for them letting me leave business cards, maybe we could exchange services, maybe we write guest blog posts. I am not sure where it will lead, but I am going to step out of my comfort zone and try.
Here it goes! There is always something to be doing and I really enjoy being busy building something that I love and means so much to me. Not only am I looking into local businesses that I could possibly partner with, I am also learning as much as possible about making your experience with me the best in can be! Get excited!
But also for those of you reading, even though building this business and learning about all the behind the scenes things I need to know is important, my first passion is actually taking photographs, so if you need a photographer, let me know! I would be glad to help you out with your engagement, anniversary, senior, business, or family session.
If you have any crazy ideas you would love to try, I am also willing to set something like that up for you! Just let me know! You can reach me at email@example.com!
Thanks for reading! God Bless.